| Description |
1 online resource |
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text txt rdacontent |
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computer c rdamedia |
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online resource cr rdacarrier |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Introduction -- Sponsors and sponsorship -- Multi-purpose cinema -- Multi-sited cinema -- Targeted audiences -- Event cinema : land shows and the Panama-Pacific International Exposition -- Afterword. |
| Summary |
"Beyond the Movie Theater excavates the history of non-theatrical cinema before 1920, exploring where and how moving pictures of the 1910s were used in ways distinct from and often alternative to typical theatrical cinema. Unlike commercial cinema, non-theatrical cinema was multi-purpose in its uses and multi-sited in where it could be shown, targeted at particular audiences and, in some manner, sponsored. Relying on contemporary print sources and ephemera of the era to articulate how non-theatrical cinema was practiced and understood in the US during the 1910s, historian Gregory A. Waller charts a heterogeneous, fragmentary, and rich field that cannot be explained in terms of a master narrative concerning origin or institutionalization, progress or decline. Uncovering how and where films were put to use beyond the movie theater, this book complicates and expands our understanding of the history of American cinema, underscoring the myriad roles and everyday presence of moving pictures during the early twentieth century"-- Provided by publisher. |
| Note |
Description based on print version record and CIP data provided by publisher; resource not viewed. |
| Access |
Open Access EbpS |
| Subject |
Motion pictures -- United States -- History -- 20th century.
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Sponsored films -- United States -- History -- 20th century.
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Cinéma -- États-Unis -- Histoire -- 20e siècle.
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Films parrainés -- États-Unis -- Histoire -- 20e siècle.
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SOCIAL SCIENCE / Media Studies
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Motion pictures
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Sponsored films
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United States
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| Chronological Term |
1900-1999
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| Genre/Form |
History
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| Other Form: |
Print version: Waller, Gregory A. 1950- Beyond the movie theater Oakland, California : University of California Press, [2023] 9780520391505 (DLC) 2022035678 |
| ISBN |
0520391519 |
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9780520391512 (electronic bk.) |
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9780520391505 (paperback) |
| Standard No. |
AU@ 000073899131 |
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