Cultural programming for libraries [electronic resource] : linking libraries, communities, and culture / Deborah A. Robertson with the Public Programs Office of the American Library Association ; with assistance from Susan Brandehoff, Mary Davis Fournier, and Laura Hayes.
Includes bibliographical references (p. 101-103) and index.
Contents
Making the case for cultural programming -- Planning : from goals to evaluation and back again -- Building participation : developing audiences and interactive engagement -- Collaboration -- Series, formats, themes, and tie-ins : putting the pieces together -- The talent and showtime -- Funding for cultural programs -- Marketing and public relations for programming.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
