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Author
Arikan, Akin, 1969-
Title
Multichannel marketing [electronic resource] : metrics and methods for on and offline success / Akin Arikan.
Imprint
Indianapolis, Ind. : Wiley Pub., c2008.
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Available to Pittsburg State University patrons only.
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Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xxiv, 288 p. : ill.
Series
Sybex serious skills
Serious skills.
Note
Includes index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Internet marketing.
Multilevel marketing.
Genre/Form
Electronic books.
Added Author
ProQuest (Firm)
ISBN
047023959X
9780470239599
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