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Author
Atwan, Robert.
Title
Edsels, Luckies & Frigidaires : advertising the American way / Robert Atwan, Donald McQuade, John W. Wright.
Imprint
New York : Dell Pub. Co., c1979.
Copies
Location
Call No.
OPAC Message
Status
Axe 2nd Floor Stacks
659.1 At91e
---
Available
Description
xx, 363 p : ill. (some col.) ; 28 cm.
Note
"A Delta special."
Bibliography
Bibliography: p. 361-363.
Subject
Advertising -- History.
United States -- Civilization.
Added Author
McQuade, Donald.
Wright, John W., 1941-
ISBN
0440027039
0440515319 (pbk.)
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