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Print Material
Author Thorelli, Hans Birger, 1921-

Title International marketing strategy / edited by Hans B. Thorelli, Helmut Becker.

Imprint New York : Pergamon Press, c1980.

Copies

Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  658.848 T391i    ---  Available
Edition Revised ed.
Description xxi, 423 p. ; 24 cm.
Series Pergamon policy studies on business
Bibliography Includes bibliographies and indexes.
Subject Export marketing.
Marketing.
Added Author Becker, Helmut, 1927-
ISBN 0080255426
0080255434 (pbk.)

 
    
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