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Authors (1-2 of 2)
Belch George E George Eugene
1
Introduction to advertising & promotion : an integrated marketing communications perspective
Belch, George E. (George Eugene)
Homewood, IL : Irwin, c1993. 1992
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Axe 2nd Floor Stacks
659.1 B41i, 1993
---
Available
2
Introduction to advertising and promotion management
Belch, George E. (George Eugene)
Homewood, IL : Irwin, c1990. 1990
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Copies
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Call No.
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Axe 2nd Floor Stacks
659.1 B41i
---
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