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Author
Yip, George S.
Title
Managing global customers [electronic resource] : an integrated approach / George S. Yip, Audrey J. M. Bink.
Imprint
Oxford ; New York : Oxford University Press, 2007.
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Available to Pittsburg State University patrons only.
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Call No.
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Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xiii, 272 p.
Bibliography
Includes bibliographical references (p. 245-257) and index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Customer relations -- Management.
International business enterprises -- Management.
Genre/Form
Electronic books.
Added Author
Bink, Audrey J. M.
ProQuest (Firm)
ISBN
9780199229833 (alk. paper)
019922983X (alk. paper)
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