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Print Material
Author Boone, Louis E.

Title Marketing channels / Louis E. Boone, James C. Johnson.

Imprint Tulsa, Okla. : PPC Books, c1977.


Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  658.8 B644m2    ---  Available
Edition 2d ed.
Description xiv, 578 p. ; 24 cm.
Series The PPC marketing series
Note Includes indexes.
Bibliography Bibliography: p. 551-568.
Subject Marketing channels.
Added Author Johnson, James C., 1944-
ISBN 0878140263

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