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Title
Relationship marketing [electronic resource] : theory and practice / edited by Francis Buttle.
Imprint
London : Paul Chapman, c1996.
Connect to
Available to Pittsburg State University patrons only.
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Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xii, 202 p. : ill.
Bibliography
Includes bibliographical references and index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Marketing.
Customer relations.
Customer services.
Quality control.
Genre/Form
Electronic books.
Added Author
Buttle, Francis.
ProQuest (Firm)
ISBN
9781853963131
1853963135 (pbk.)
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