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Author
Canalichio, Pete, author.
Title
Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO method / by Pete Canalichio.
Publication Info.
Bingley : Emerald, 2018.
Connect to
Available to Pittsburg State University patrons only.
Copies
Location
Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Edition
First edition.
Description
1 online resource (348 pages)
text rdacontent
computer rdamedia
online resource rdacarrier
Note
Includes index.
Description based on online resource; title from PDF title page (ebrary, viewed February 13, 2018).
Subject
International business enterprises -- Management.
Branding (Marketing)
Genre/Form
Electronic books.
Added Title
Expand, grow, thrive : five proven steps to turn good brands into global brands through the LASSO method
ISBN
9781787437821
9781787437814 (e-book)
Available items only
