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Title
Principles of advertising / the Committee on Advertising ; advisory editor: Woodrow Wirsig.
Imprint
New York : Pitman Pub. Corp., c1963.
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OPAC Message
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Axe 2nd Floor Stacks
659.13 P935
---
Available
Description
xv, 560 p. : ill. ; 24 cm.
Bibliography
Includes bibliography.
Subject
Advertising.
Added Author
Committee on Advertising.
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