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Author
Coussement, Kristof.
Title
Marketing research with SAS enterprise guide [electronic resource] / Kristof Coussement, Nathalie Demoulin and Karine Charry.
Imprint
Farnham, Surrey, England ; Burlington, Vt. : Gower, c2011.
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Available to Pittsburg State University patrons only.
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Call No.
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Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xiv, 302 p. : ill.
Bibliography
Includes bibliographical references and index.
Contents
Getting started with SAS enterprise guide -- Descriptive analysis -- Exploratory factor analysis -- Cluster analysis -- Hypothesis testing -- Correlations -- Regression analysis -- Discriminant analysis.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Enterprise guide.
SAS (Computer file)
Marketing research -- Data processing.
Business -- Data processing.
Genre/Form
Electronic books.
Added Author
Demoulin, Nathalie.
Charry, Karine.
ProQuest (Firm)
ISBN
9781409426769 (pbk. : alk. paper)
9781409426776 (electronic bk.)
Available items only
