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Author Esty, Daniel C.

Title The green to gold business playbook : how to implement sustainability practices for bottom-line results in every business function / Daniel Esty, P.J. Simmons.

Imprint Hoboken, N.J. : Wiley, 2011.


Location Call No. OPAC Message Status
 Axe Books 24x7 Business E-Book  Electronic Book    ---  Available
Description 1 online resource (xvi, 440 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Summary "Implement the green strategies outlined in the bestselling book Green to Gold. While the logic of "going green" is now widely accepted across the business world, many executives want trusted, experience-based advice on how to bring a sustainability lens to day-to-day operations. The Green-to-Gold Business Playbook offers step-by-step guidance on integrating environmental sustainability considerations into business plans and practices. Unlike many green business books, the Playbook deals exclusively with tools and strategies that have been proven to work in real-world businesses. Free of environmental ideology or broad theory, this guide offers 100% practical know-how that you can use in your business today. Shows businesses how to achieve an eco-advantage in the marketplace-by focusing on sustainability as a tool for reducing risks, cutting costs, driving revenues, and building brand identify. Provides job-specific advice aimed at executives responsible for supply chain and logistics, product design, manufacturing, marketing, information technology, buildings and real estate, accounting, and other key functions. Offers frameworks, checklists, and action plans applicable to any business-big or small, in manufacturing or services, in the old economy or new industries. The Playbook builds on Dan Esty and Andrew Winston's prizewinning Green to Gold, which has become a business classic and a staple of management training across the world. Not another book aimed only at environmental true believers, The Green to Gold Business Playbook gives you the tools to make green work-and work profitably-for your business."-- Provided by publisher.
Note Print version record.
Contents pt. 1. Introduction -- pt. 2. Gear up : what leaders need to know -- pt. 3. Analyze : identify your eco-risks and opportunities -- pt. 4. Strategize : how each business function can benefit and contribute -- pt. 5. Mobilize : execute and engage -- pt. 6. Optimize : evaluate, report, and reassess.
Bibliography Includes bibliographical references and index.
Language English.
Subject Industrial management -- Environmental aspects.
Corporations -- Environmental aspects.
Business enterprises -- Environmental aspects.
BUSINESS & ECONOMICS -- Development -- Sustainable Development.
Business enterprises -- Environmental aspects. (OCoLC)fst00842556
Corporations -- Environmental aspects. (OCoLC)fst00879839
Industrial management -- Environmental aspects. (OCoLC)fst00971283
Företag -- miljösapekter.
Bolag -- miljöaspekter.
Genre/Form Electronic books.
Added Author Simmons, P. J., 1967-
Other Form: Print version: Esty, Daniel, 1959- Green to gold business playbook. Hoboken, N.J. : Wiley, 2011 9780470590751 (DLC) 2010042187 (OCoLC)664666884
ISBN 9781118010884 (electronic bk.)
1118010884 (electronic bk.)
9781118010723 (electronic bk.)
1118010728 (electronic bk.)
9781118010891 (electronic bk.)
1118010892 (electronic bk.)
Standard No. AU@ 000051284708
AU@ 000052900386
AU@ 000053266364
AU@ 000059226901
DEBSZ 370345754
DEBSZ 372601537
DEBSZ 396999549
NZ1 14689069

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