Edition |
1st ed. |
Description |
xiii, 226 p. : ill. |
Note |
Includes index. |
Contents |
Planning your business -- Ambience, decor, and display -- Location, location, location -- Creating mini-boutiques -- Finances -- Customer service, and hiring and training personnel -- Marketing, advertising, and promoting -- Bringing the community inside -- Your grand opening. |
Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
Subject |
Retail trade -- Management.
|
|
New business enterprises.
|
Genre/Form |
Electronic books.
|
Added Author |
ProQuest (Firm)
|
ISBN |
9780814474426 |
|
081447442X |
|