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Author
Garcia Diez, Susana, author.
Title
La Formula Del Lujo : Creacion de Marcas, Productos y Servicios / Susana Garcia ; prologo de Gilles Lipovetsky.
Publication Info.
Madrid, Espana : Lid Editorial Empresarial S. L., [2016]
©2016
Connect to
Available to Pittsburg State University patrons only.
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Location
Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (320 pages).
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series
Coleccion IE Business Publishing
Note
Includes index.
Description based on print version record.
Subject
Luxuries -- Marketing.
Luxury goods industry.
Luxuries -- Social aspects.
Trademarks.
Genre/Form
Electronic books.
Added Author
Lipovetsky, Gilles, 1944- writer of foreword.
Other Form:
Print version: Garcia, Susana. Formula Del Lujo : Creacion de Marcas, Productos y Servicios Madrid, Espana : Lid Editorial Empresarial S. L., c2016 320 pages Coleccion IE Business Publishing 9788417277789
ISBN
9788417277789 (print)
9788416624690 (electronic bk.)
Available items only
