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Author
Gershon, Richard A., author.
Title
Digital media and innovation : management and design strategies in communication / Richard A. Gershon, Western Michigan University.
Publication Info.
Los Angeles, [California] : SAGE, 2017.
2017
Connect to
Available to Pittsburg State University patrons only.
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Location
Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (281 pages) : illustrations, tables
text rdacontent
computer rdamedia
online resource rdacarrier
Bibliography
Includes bibliographical references and indexes.
Note
Description based on print version record.
Subject
Mass media -- Management.
Organizational effectiveness.
Genre/Form
Electronic books.
Other Form:
Print version: Gershon, Richard A. Digital media and innovation : management and design strategies in communication. Los Angeles, [California] : SAGE, c2017 xvii, 261 pages 9781452241418 2015041624
ISBN
9781452241418
9781483311661 (e-book)
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