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Author
Gilmore, Audrey.
Title
Services marketing and management [electronic resource] / Audrey Gilmore.
Imprint
London ; Thousand Oaks, Calif. : Sage Publications, 2003.
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Available to Pittsburg State University patrons only.
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OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
215 p. : ill.
Bibliography
Includes bibliographical references and indexes.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Service industries -- Management.
Service industries -- Marketing.
Genre/Form
Electronic books.
Added Author
ProQuest (Firm)
ISBN
9781412932165
0761941576
0761941584 (pbk.)
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