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Print Material
Author Gorchels, Linda.

Title The product manager's handbook : the complete product management resource / Linda Gorchels.

Imprint Lincolnwood, Ill. : NTC Business Books, c2000.


Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  658.8 G65p  2000    ---  Available
Edition 2nd ed.
Description ix, 290 p. : ill. ; 24 cm.
Bibliography Includes bibliographical references (p. 269-273) and index.
Subject Product management.
New products -- Marketing.
ISBN 0658001353

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