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Title |
Marketing : text, techniques, and cases / by Harry L. Hansen. |
|
Imprint |
Homewood, Ill. : R.D. Irwin, c1967. |
|
Edition |
3d ed. |
Description |
xiii, 1024 p. : ill. ; 24 cm. |
Note |
First-2d ed. published under title: Marketing: text, cases, and readings. |
Bibliography |
Bibliographical footnotes. |
Subject |
Marketing.
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