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Author Hedin, Hans, author.

Title The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas.

Publication Info. West Sussex, England : John Wiley & Sons, 2011.
2014

Copies

Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Edition Second edition.
Description 1 online resource (289 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Bibliography Includes bibliographical references and index.
Note Description based on print version record.
Subject Business intelligence.
Marketing research.
Business intelligence -- Case studies.
Marketing research -- Case studies.
Genre/Form Electronic books.
Added Author Hirvensalo, Irmeli, author.
Vaarnas, Markko, author.
Other Form: Print version: Hedin, Hans. Handbook of market intelligence : understand, compete and grow in global markets. Second edition. West Sussex, England : John Wiley & Sons, 2011, c2014 x, 276 pages 9781118923627 2014013528
ISBN 9781118923627
9781118923603
9781118923610 (electronic bk.)

 
    
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