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Title
Continuing to broaden the marketing concept / edited by Dawn Iacobucci.
Publication Info.
Bingley, England : Emerald Publishing, [2020]
2020
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Available to Pittsburg State University patrons only.
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Status
Axe ProQuest E-Book
Electronic Book
---
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Description
1 online resource (328 pages).
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series
Review of marketing research ; Volume 17
Review of marketing research ; Volume 17.
Note
Description based on print version record.
Subject
Marketing research.
Genre/Form
Electronic books.
Added Author
Iacobucci, Dawn, editor.
Other Form:
Print version: Continuing to broaden the marketing concept. Bingley, England : Emerald Publishing, c2020 328 pages Review of marketing research ; Volume 17. 9781787548251
ISBN
9781787548251
9781787548244 (e-book)
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