Description |
v, 97 p. : col. ill. |
Note |
Cover title. |
Thesis |
Zugl. Fachhochschule Osnabruck, Osnabruck, Deutschland, MA-Thesis/Master, 2007. |
Bibliography |
Includes bibliographical references. |
Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
Subject |
Branding (Marketing)
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Brand name products -- Valuation.
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Corporate image.
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Genre/Form |
Electronic books.
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Added Author |
ProQuest (Firm)
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ISBN |
9783836658720 |
|
9783836608725 (electronic bk.) |
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