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Title Leveraging consumer psychology for effective health communications : the obesity challenge / edited by Rajeev Batra, Punam Anand Keller, and Victor J. Strecher.

Publication Info. London, [England] ; New York, New York : Routledge, 2015.
2011

Copies

Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Description 1 online resource (421 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Bibliography Includes bibliographical references and index.
Note Description based on print version record.
Subject Obesity -- Prevention.
Communication in medicine.
Health education.
Clinical health psychology.
Genre/Form Electronic books.
Added Author Batra, Rajeev, editor.
Keller, Punam Anand, editor.
Strecher, Victor J., editor.
Other Form: Print version: Leveraging consumer psychology for effective health communications : the obesity challenge. London, [England] ; New York, New York : Routledge, 2015, c2011 xiv, 406 pages 9780765627179 2010022572
ISBN 9780765627179
9781315702872 (electronic bk.)

 
    
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