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Author
Knorle, Christian, author.
Title
Markenloyalitat in China : Kulturelle und markenbeziehungstheoretische Determinanten / Christian Knorle.
Publication Info.
Berlin : Logos Verlag, 2011.
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Available to Pittsburg State University patrons only.
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Axe ProQuest E-Book
Electronic Book
---
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Description
1 online resource (393 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Note
Description based on print version record.
Subject
Marketing.
Genre/Form
Electronic books.
Other Form:
Print version: Knorle, Christian. Markenloyalitat in China : Kulturelle und markenbeziehungstheoretische Determinanten. Berlin : Logos Verlag, 2011 393 pages 9783832527709
ISBN
9783832527709
9783832598792 (electronic bk.)
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