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Author
Lears, T. J. Jackson, 1947-
Title
Fables of abundance : a cultural history of advertising in America / Jackson Lears.
Imprint
[New York, N.Y.] : BasicBooks, c1994.
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Call No.
OPAC Message
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Axe 2nd Floor Stacks
659.10973 L477f
---
Available
Description
xiv, 492 p. : ill. ; 24 cm.
Bibliography
Includes bibliographical references (p. [415]-476) and index.
Subject
Advertising -- United States -- History -- 19th century.
Advertising -- United States -- History -- 20th century.
ISBN
0465090761 : $30.00 ($42.00 Can.)
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