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Author Dempster, Craig, author.

Title The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster and John Lee.

Publication Info. Hoboken, New Jersey : Wiley, 2015.
2015
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Available to Pittsburg State University patrons only.

Copies

Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Description 1 online resource (243 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Note Includes index.
Description based on print version record.
Subject Internet marketing.
Internet advertising.
Relationship marketing.
Social media -- Marketing.
Customer relations.
Genre/Form Electronic books.
Added Author Lee, John, 1974- author.
Other Form: Print version: Dempster, Craig. Rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms. Hoboken, New Jersey : Wiley, c2015 xii, 227 pages 9781119059721 2015001922
ISBN 9781119059721
9781119059998 (electronic bk.)
9781119059790 (electronic bk.)

 
    
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