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Author
Luck, David Johnston.
Title
Marketing research [by] David J. Luck, Hugh G. Wales [and] Donald A. Taylor.
Imprint
Englewood Cliffs, N.J., Prentice-Hall [1970]
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Call No.
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Status
Axe 2nd Floor Stacks
658.83 L963m3
---
Available
Edition
3d ed.
Description
ix, 645 p. 25 cm.
Bibliography
Bibliography: p. 618-632.
Subject
Marketing research.
Added Author
Wales, Hugh G.
Taylor, Donald Arthur, 1923-2006.
ISBN
0135575532
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