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| Title |
Reason-oriented marketing [electronic resource] : a generic marketing approach for reasonable products and services / Martin Masuch. |
|
| Imprint |
Hamburg : Diplomica Verlag, 2012. |
|
| Axe ProQuest E-Book
|
Electronic Book |
--- |
Available |
| Description |
69 p. |
| Bibliography |
Includes bibliographical references. |
| Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
| Subject |
Marketing.
|
|
Marketing research.
|
| Genre/Form |
Electronic books.
|
| Added Author |
ProQuest (Firm)
|
| ISBN |
9783842832978 |
|
9783842882973 |
|
