Description |
1 videodisc (113 min.) : sd., col. ; 4 3/4 in. |
System Details |
DVD. |
Note |
Title from disc label. |
Contents |
Starbucks: building relationships with coffee growers -- Is bottled water safe to drink? -- Your computer, your way: Dell Computer -- McDonald's everywhere -- Bidding for success: how the Internet auction site, eBay, thrived during the dot-com crash -- Harley-Davidson motorcyle riders coverage [i.e. converge] in Milwaukee, Wisconsin for the company's 100th anniversary -- Land O'Lakes: an interview with CEO Jack Gherty -- Retail chain Kmart files for bankruptcy; & Retail in America: Kmart and Neiman Marcus -- Continental Airlines turnaround -- High flyer: the success of Southwest Airlines during turbulent times -- Benziger Winery -- Downloading music. |
Note |
Accompanies: Crafting and executing strategy : text and readings / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble. 14th ed. |
Subject |
Strategic planning.
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Business planning.
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Added Author |
Thompson, Arthur A., 1940-
Crafting and executing strategy.
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McGraw-Hill/Irwin.
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ISBN |
0073103365 |
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9780073103365 |
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