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Title Health risk communication / Marijke Lemal and Joav Merrick, editors.

Imprint New York : Nova Science Publishers, 2013.


Location Call No. OPAC Message Status
 Axe EBSCO Clinical Nursing E-Book  Electronic Book    ---  Available
Description 1 online resource (xvii, 168 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series Health and human developme
Health and human development series.
Bibliography Includes bibliographical references and index.
Note Print version record.
Contents Section 1. Health risk communication -- section 2. Acknowledgments -- section 3. Index.
Summary "Health risk communication deals with planned or unplanned communication to the public about the nature, impact and management of a wide array of health threats, such as cancer, HIV/AIDS or influenza pandemics. Traditional health risk communication models used to stress a one-way flow of health risk messages to the public. The dominant focus was on experts (government, health organizations ...) merely disseminating risk information and educating a lay and ignorant public about health threats. However, this simplistic top-down model of communication ignored the complex nature of the audience and the publics understanding of risk information. Fortunately, there has been a shift away from top-down communication about health threats. This book gathers research findings and theoretical reviews with a focus on the role of mass media as sources of health risk information, the role of message formats or frames and risk information source characteristics"-- Provided by publisher.
Subject Health risk communication.
Health Education -- methods.
HEALTH & FITNESS -- Diseases -- General.
HEALTH & FITNESS -- Health Care Issues.
MEDICAL -- Diseases.
MEDICAL -- Health Care Delivery.
MEDICAL -- Health Policy.
MEDICAL -- Public Health.
SOCIAL SCIENCE -- Disease & Health Issues.
Health risk communication. (OCoLC)fst00953269
Genre/Form Electronic books.
Added Author Lemal, Marijke.
Merrick, Joav.
Other Form: Print version: Health risk communication. New York : Nova Science Publishers, 2013 9781622575442 (DLC) 2012943230 (OCoLC)798617163
ISBN 9781622575527 (electronic bk.)
1622575520 (electronic bk.)
Standard No. AU@ 000053336146
DEBBG BV042795540
DEBBG BV044088832
DEBSZ 472784633
NZ1 15492611

Available items only