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Author
Middleton, Daina.
Title
Marketing in the participation age [electronic resource] : a guide to motivating people to join, share, take part, connect, and engage / Daina Middleton.
Imprint
Hoboken, N.J. : Wiley, 2013.
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Available to Pittsburg State University patrons only.
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Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xvii, 205 p.
Bibliography
Includes bibliographical references and index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Marketing -- Management.
Genre/Form
Electronic books.
Added Author
ProQuest (Firm)
ISBN
9781118402306 (cloth)
9781118431962 (electronic bk.)
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