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Author
Middleton, Victor T. C.
Title
Marketing in travel and tourism [electronic resource] / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod.
Imprint
Amsterdam ; Boston ; London : Butterworth-Heinemann, 2009.
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Available to Pittsburg State University patrons only.
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Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Edition
4th ed.
Description
xxv , 502 p. : col. ill.
Bibliography
Includes bibliographical references (p. 487-491) and index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Tourism -- Marketing.
Genre/Form
Electronic books.
Added Author
Fyall, Alan.
Morgan, Michael, 1948 Sept. 29-
ProQuest (Firm)
ISBN
9780750686938
0750686936
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