Creating distinctiveness : lessons from uncommon colleges and universities / by Barbara K. Townsend, L. Jackson Newell, and Michael D. Wiese ; prepared by Clearinghouse on Higher Education, the George Washington University in cooperation with Association for the Study of Higher Education.
Imprint
Washington, D.C. : George Washington University, School of Education and Human Development, 1992.
Includes bibliographical references (p. 71-79) and index.
Contents
Pinning down an elusive concept -- Aims and ideas: ten distinctive colleges and their legacies -- The lure and perils of the quest -- Strategic management and institutional distinctiveness -- Conclusions and recommendations.