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Print Material
Author Nickels, William G.

Title Marketing communications and promotion / by William G. Nickels.

Imprint Columbus, Ohio : Grid, c1976.


Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  658.8 N533m    ---  Available
Description xii, 502 p. : ill. ; 24 cm.
Bibliography Includes bibliographical references and indexes.
Subject Communication in marketing.
ISBN 0882440934 : $14.50

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