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Author
Liker, Jeffrey K.
Title
Toyota under fire : lessons for turning crisis into opportunity / Jeffrey K. Liker, Timothy N. Ogden.
Imprint
New York : McGraw-Hill, c2011.
Copies
Location
Call No.
OPAC Message
Status
Axe 3rd Floor Stacks
338.7629222 L627t 2011
---
Available
Description
xxx, 241 p. : ill. ; 22 cm.
Bibliography
Includes bibliographical references and index.
Contents
The most admired company in the world -- The oil crisis and the great recession -- The recall crisis -- Response and the road to recovery -- Lessons.
Subject
Toyota Jidosha Kogyo Kabushiki Kaisha.
Corporate culture.
Organizational effectiveness.
Automobile industry and trade.
Added Author
Ogden, Timothy N.
ISBN
9780071762991 (alk. paper)
007176299X (alk. paper)
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