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Title
Price policies and practices : a source book in readings / [edited by] Donald F. Mulvihill [and] Stephen Paranka.
Imprint
New York : Wiley, c1967.
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Location
Call No.
OPAC Message
Status
Axe 2nd Floor Stacks
658.816 P9305
---
Available
Description
viii, 333 p. : ill. ; 24 cm.
Series
Wiley marketing series
Bibliography
Bibliographical footnotes.
Subject
Pricing.
Added Author
Mulvihill, Donald Ferguson.
Paranka, Stephen.
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