The campus green : fund raising in higher education / Barbara E. Brittingham, Thomas R. Pezzullo ; prepared by the ERIC Clearinghouse on Higher Education, the George Washington University, in cooperation with ASHE, Association for the Study of Higher Education.
Imprint
Washington, D.C. : School of Education and Human Development, the George Washington University, 1990.
"This report is a special cooperative project between the Council for the Advancement and Support of Higher Education (CASE) and the ERIC Clearing House on Higher Education."
Bibliography
Includes bibliographical references (p. 103-114) and index.
Contents
The American educational tradition of private philanthropy -- Institutional effectiveness, policies, and programs -- Organization and costs -- Donors' behavior and their motivation -- Considerations of ethics and values in fund raising -- Analysis, implications, and recommendations.
