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| Title |
Your ad here [electronic resource] : the cool sell of guerrilla marketing / Michael Serazio. |
|
| Imprint |
New York : New York University Press, 2013. |
|
| Axe ProQuest E-Book
|
Electronic Book |
--- |
Available |
| Description |
x, 227 p. |
| Series |
Postmillennial pop |
|
Postmillennial pop.
|
| Bibliography |
Includes bibliographical references and index. |
| Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
| Subject |
Marketing.
|
|
Marketing -- Technological innovations.
|
| Genre/Form |
Electronic books.
|
| Added Author |
ProQuest (Firm)
|
| ISBN |
9780814745472 (cl : alk. paper) |
|
0814745474 (cl : alk. paper) |
|
9780814785904 (pb : alk. paper) |
|
0814785905 (pb : alk. paper) |
|
9780814764947 (e-book) |
|
9780814724590 (e-book) |
|
