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Author

Title The secrets of word-of-mouth marketing [electronic resource] : how to trigger exponential sales through runaway word of mouth / by George Silverman.

Imprint

New York : AMACOM, 2001.

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Available to Pittsburg State University patrons only.

Location	Call No.	OPAC Message	Status
Axe ProQuest E-Book	Electronic Book	---	Available

Description	xii, 258 p.
Note	Includes index.
Reproduction	Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject	Word-of-mouth advertising.
	Marketing.
Genre/Form	Electronic books.
Added Author	ProQuest (Firm)
ISBN	0814470726 (pbk.)