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Author Whitehead, Michael J. R.

Title Implementing SugarCRM : introduce the leading open source CRM application into your small/mid-size business with this systematic, practical guide / Michael J.R. Whitehead ; reviewer, Alan Sutton.

Imprint Birmingham, U.K. : Packt Pub., 2006.


Location Call No. OPAC Message Status
 Axe Books 24x7 IT E-Book  Electronic Book    ---  Available
Description 1 online resource (vii, 313 pages) : illustrations
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
data file rda
Note Title from title screen.
Includes index.
Summary Annotation SugarCRM is a popular customer relationship management system. It is available in both free open source and commercial versions, making it an ideal way for small-medium business to try out a CRM system without committing large sums of money. Although SugarCRM is carefully designed for ease of use, attaining measurable business gains requires careful planning and research. This book distils hard won SugarCRM experienced into an easy to follow guide to implementing the full power of SugarCRM. SugarCRM is an extensive PHP/MySQL based application but with its rich administration interfaces no programming is required to get the most of it. This book will give you all the information you need to start using this powerful, free CRM system. Written by veteran SugarCRM expert and experienced documentation author, Michael J. Whitehead, this book is the definitive guide to implementing SugarCRM. Whether you are wondering exactly what benefits CRM can bring, or you have already learned about CRM systems but have yet to implement one, or you're working with SugarCRM already; this book will show you how to get maximum benefit of this exciting product.
Subject Customer relations -- Management.
Marketing -- Management.
Business -- Data processing.
Customer relations -- Management -- Data processing.
Electronic commerce.
BUSINESS & ECONOMICS -- Customer Relations.
Business enterprises -- Computer networks.
Customer relations -- Management.
Electronic commerce.
Business -- Data processing. (OCoLC)fst00842293
Customer relations -- Management. (OCoLC)fst00885539
Customer relations -- Management -- Data processing. (OCoLC)fst00885540
Electronic commerce. (OCoLC)fst00906906
Marketing -- Management. (OCoLC)fst01010209
Genre/Form Electronic books.
Added Author Sutton, Alan. Reviewer.
Other Form: Print version: Whitehead, Michael J.R. Implementing SugarCRM. Birmingham, UK ; Mumbai : Packt Pub., 2006 9781904811688 (OCoLC)65441147
ISBN 9781847190543 (electronic bk.)
1847190545 (electronic bk.)
Standard No. CHBIS 006150729
CHVBK 171401190
DEBBG BV043130566
DEBSZ 355391740
DEBSZ 378274694
DEBSZ 421591153
GBVCP 802939775
HEBIS 291465242
UKMGB 018010705

Available items only