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Title
New developments in online marketing / edited by Stephen Tagg, Alan Stevenson and Tiziano Vescovi.
Publication Info.
Oxfordshire, England ; New York : Routledge, 2012.
2012
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Available to Pittsburg State University patrons only.
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OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (225 pages) : illustrations.
text rdacontent
computer rdamedia
online resource rdacarrier
Series
Key Issues in Marketing Management
Key issues in marketing management.
Bibliography
Includes bibliographical references at the end of each chapters and index.
Note
Description based on online resource; title from PDF cover (ebrary, viewed May 26, 2014).
Subject
Internet marketing.
Social media.
Genre/Form
Electronic books.
Added Author
Tagg, Stephen, editor.
Stevenson, Alan, editor.
Vescovi, Tiziano, editor.
Other Form:
Print version: New developments in online marketing. Oxfordshire, England ; New York : Routledge, c2012 xiii, 205 pages Key Issues in Marketing Management 9780415628877
ISBN
9780415628877
9780203722381 (electronic bk.)
Available items only
