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Authors (1-4 of 4)

Tellis Gerard J 1950

1

E-Book/E-Doc

Effective advertising understanding when, how, and why advertising works

Tellis, Gerard J., 1950-
Thousand Oaks, Calif. : Sage Publications, c2004. 2004

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Copies

Location	Call No.	OPAC Message	Status
Axe ProQuest E-Book	Electronic Book	---	Available

2

Print Material

Effective advertising : understanding when, how, and why advertising works

Tellis, Gerard J., 1950-
Thousand Oaks, Calif. : Sage Publications, c2004. 2004

Rating:

Copies

Location	Call No.	OPAC Message	Status
Axe 2nd Floor Stacks	659.1 T239e 2004	---	Available

3

Print Material

The Sage handbook of advertising

Los Angeles : Sage Publications, 2007. 2007

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Copies

Location	Call No.	OPAC Message	Status
Axe 2nd Floor Stacks	659.1 Sa18 2007	---	Missing

4

E-Book/E-Doc

Unrelenting innovation how to build a culture for market dominance

Tellis, Gerard J., 1950-
San Francisco, Calif. : Jossey-Bass, 2013. 2013

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Copies

Location	Call No.	OPAC Message	Status
Axe ProQuest E-Book	Electronic Book	---	Available

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