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Author
Lincoln, Keith.
Title
Private label : turning the retail brand threat into your biggest opportunity / Keith Lincoln & Lars Thomassen.
Imprint
London ; Philadelphia : Kogan Page, 2008.
Copies
Location
Call No.
OPAC Message
Status
Axe 2nd Floor Stacks
658.827 L638p 2008
---
Available
Edition
1st ed.
Description
xiv, 297 p. : ill. ; 24 cm.
Note
Includes index.
Subject
Retail trade.
Branding (Marketing) -- Management.
Brand name products -- Management.
Added Author
Thomassen, Lars.
ISBN
0749450274
9780749450274
Standard No.
NLGGC 308037332
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