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Author
Bligh, Philip.
Title
CRM unplugged [electronic resource] : releasing CRM's strategic value / Philip Bligh, Douglas Turk.
Imprint
Hoboken, N.J. : Wiley, c2004.
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Available to Pittsburg State University patrons only.
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Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xviii, 205 p. : ill.
Bibliography
Includes bibliographic references and index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
Customer relations -- Management.
Customer relations -- Management -- Data processing.
Genre/Form
Electronic books.
Added Author
Turk, Douglas.
ProQuest (Firm)
ISBN
0471483044 (alk. paper)
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