Description |
vi, 82 p. |
Bibliography |
Includes bibliographical references (p. 77-78) and index. |
Contents |
Putting the mission in mission statement -- Marketing, mission, and message -- Writing a mission statement -- Putting your statement to work -- Mission statements. |
Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
Subject |
Libraries -- Aims and objectives.
|
|
Mission statements.
|
|
Library planning.
|
|
Libraries -- Marketing.
|
Genre/Form |
Electronic books.
|
Added Author |
ProQuest (Firm)
|
Added Title |
Libraries, mission and marketing |
ISBN |
0838908675 (alk. paper) |
|