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Author Enz, Cathy A., 1956-, author.

Title Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry / Cathy A. Enz, Sheryl E. Kimes, Judy A. Siguaw, Rohit Verma, and Kate Walsh ; edited by Glenn Withiam.

Publication Info. New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.

Copies

Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Edition First edition.
Description 1 online resource (x, 200 pages)
text rdacontent
computer rdamedia
online resource rdacarrier
Series Service systems and innovations in business and society collection, 2326-2699
Service systems and innovations in business and society collection. 2326-2699
Bibliography Includes bibliographical references and index.
Contents 1. The nature of innovation -- 2. Improving the customer experience -- 3. Better human resources for improved operations -- 4. Sustainability innovation -- 5. Applying technology for corporate success -- 6. Innovative restaurant concepts -- 7. Lodging concept innovation -- 8. Strategic intermediation -- 9. Achieving success through innovation -- About the authors -- Index.
Access Access restricted to authorized users and institutions.
Summary This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas to life. The cases include innovations for improved customer service, stronger human resources, and new food service and lodging concepts. While updated technology forms the basis for many of the innovations, some of the cases focus specifically on technology improvements, with a particular focus on the use of technology as a mediator in the service value chain. With the passage of several years, the book shares the outcome of the innovative concepts--most of which continue to operate. The lessons presented will provide you a valuable perspective on success through innovation, whether you are operating in the hospitality industry or another business.
Note Title from PDF title page (viewed on September 14, 2016).
Subject Hospitality industry -- Management.
Tourism -- Management.
Technological innovations.
Indexed Term customer service
food-service concepts
hospitality innovation
human resources
innovation
innovation strategy
international hotel operation
lodging concepts
technology innovation
Genre/Form Electronic books.
Added Author Kimes, Sheryl E., author.
Siguaw, Judy A., author.
Verma, Rohit., author.
Walsh, Kate., author.
Withiam, Glenn., editor.
Other Form: Print version: 9781631570438
ISBN 9781631570438 paperback
9781631570445 (electronic bk.)

 
    
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