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Print Material
Author Wright, John Sherman, 1920-

Title Advertising / [by] John S. Wright, Daniel S. Warner [and] Willis L. Winter, Jr ; with a foreword by Robert O. Bach and cartoon illus. by Bob Cram.

Imprint New York : McGraw-Hill, c1971.

Copies

Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  659.1 W933a 1971    ---  Available
Edition 3d ed.
Description xv, 816 p. : ill. (some col.), maps ; 24 cm.
Bibliography Includes bibliographies.
Subject Advertising.
Added Author Warner, Daniel S.
Winter, Willis L.
ISBN 0070720657

 
    
Available items only