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Title |
Hands-on social marketing [electronic resource] : a step-by-step guide to designing change for good / Nedra Kline Weinreich. |
|
Imprint |
Los Angeles : SAGE Publications, c2011. |
|
Axe ProQuest E-Book
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Electronic Book |
--- |
Available |
Edition |
2nd ed. |
Description |
xiv, 309 p. : ill. |
Bibliography |
Includes bibliographical references and index. |
Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
Subject |
Social marketing.
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|
Marketing.
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Genre/Form |
Electronic books.
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Added Author |
ProQuest (Firm)
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ISBN |
9781412953696 (pbk. : acid-free paper) |
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9781452223124 |
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