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Author
Woodburn, Diana, author.
Title
Handbook of strategic account management : a comprehensive resource / Diana Woodburn and Kevin Wilson ; Cylinder, cover design.
Publication Info.
Chichester, England : Wiley, 2014.
2014
Connect to
Available to Pittsburg State University patrons only.
Copies
Location
Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (650 pages)
text rdacontent
computer rdamedia
online resource rdacarrier
Bibliography
Includes bibliographical references and index.
Note
Description based on print version record.
Subject
Selling -- Key accounts.
Marketing -- Key accounts.
Customer relations.
Sales management.
Genre/Form
Electronic books.
Added Author
Wilson, Kevin, 1947- author.
Cylinder, cover designer.
Other Form:
Print version: Woodburn, Diana. Handbook of strategic account management : a comprehensive resource. Chichester, England : Wiley, c2014 xiii, 634 pages 9781118509081 2014002694
ISBN
9781118509081
9781118509050 (electronic bk.)
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