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| Title |
Persuasion in the media age / Timothy A. Borchers. |
|
| Imprint |
Boston : McGraw-Hill, c2005. |
|
| Description |
xxv, 448, [29] p. : ill. ; 24 cm. |
| Bibliography |
Includes bibliographical references (p. R-1 thru R-11) and index. |
| Subject |
Persuasion (Rhetoric)
|
|
Mass media.
|
| ISBN |
0072862912 (softcover : alk. paper) |
|
9780072862911 (softcover : alk. paper) |
| Standard No. |
NLGGC 259054038 |
|
YDXCP 2084048 |
|
